Adspect

The main advantage of Adspect is its inbuilt technologies to protect you from unwanted traffic. The software can effectively detect bots and automatically blacklist them so that they can't view ads and suck money out of your ad budget.

Machine learning technologies are used to detect bots - the system will automatically refine itself depending on the task of a particular user. This allows it to pinpoint suspicious behaviour by checking digital fingerprints and dozens of other parameters to immediately pause ads. And the cloaking function allows you to show search engine spiders the most optimised pages to improve the promotion of the resource.

Also Adspect has all the classic functions of an ad tracker, such as:

• Reporting and their flexible filtering by parameters;
• Conversion tracking;
• A/B testing of different ad formats;
• Creating lendings;
• Ability to reallocate budget between advertising campaigns.